Deriving Meaning from Big Data
Learn how Pfizer used Big Data to target patients to better understand efficacy in clinical trials.
- Derived new therapies and drugs using predictive analysis on real world data
- Uncovered unforeseen hypotheses that provoked new, potentially life-saving solutions
- Leveraged electronic medical record data to spot opportunities for specific patient populations
Evaluating Data Sources for Real-World Evidence
Watch as industry experts address short and long-term data challenges and how the benefits of real-world evidence can influence clinical and regulatory outcomes.
Oracle for Health Sciences.
